Marketing + Digital Marketing
Grow brands online with SEO, ads and social media.
Non-Technical Domain — Curriculum
15 Modules • 8 Weeks • Beginner
Download the complete Navaloom curriculum for Marketing + Digital Marketing or enroll now to start learning with mentor support, real-world projects and a government-recognized certificate.
Why This Internship
Reasons to choose Marketing + Digital Marketing
Digital marketing is the fastest-growing career in India
Learn SEO, Google Ads, Meta Ads & analytics hands-on
Run real campaigns on live accounts with mentors
What You Will Learn
Skills you'll walk away with
Internship Syllabus
15-Module Detailed Curriculum
01Module 1Digital Marketing Overview
- Ecosystem
- Channels
- Funnels
- KPIs
02Module 2Website & Landing Pages
- UX Basics
- Conversion Design
- A/B Testing
- Speed
03Module 3SEO Fundamentals
- How Search Works
- Ranking Factors
- Search Intent
- Tools
04Module 4On-Page SEO
- Keyword Research
- Meta Tags
- Content Optimization
- Schema
05Module 5Off-Page SEO
- Backlinks
- Guest Posting
- Digital PR
- Local SEO
06Module 6Technical SEO
- Site Structure
- Core Web Vitals
- Robots & Sitemaps
- Indexing
07Module 7Google Ads
- Search Ads
- Display
- Bidding
- Quality Score
08Module 8Meta Ads
- Facebook Manager
- Instagram Ads
- Custom Audiences
- Retargeting
09Module 9LinkedIn & YouTube Ads
- B2B Ads
- YouTube Campaign Types
- Ad Creatives
- Optimization
10Module 10Content Marketing
- Content Strategy
- Blogging
- Video
- Distribution
11Module 11Social Media Marketing
- Content Calendars
- Community
- Trends
- Influencer
12Module 12Email Marketing
- List Building
- Automation
- Copywriting
- Deliverability
13Module 13Google Analytics 4
- Setup
- Events
- Reports
- Conversions
14Module 14Marketing Automation
- HubSpot
- Zapier
- Drip Campaigns
- Lead Scoring
15Module 15Capstone — Live Campaign
- Strategy
- Execution
- Reporting
- Optimization
Hands-On
Real-World Projects
- 1Complete SEO Audit
- 2Google Ads Live Campaign
- 3Meta Ads Funnel
- 4Content Marketing Plan
Student Testimonials
What our alumni say
"The Marketing + Digital Marketing program at Navaloom was practical, hands-on and completely changed my career trajectory."
"Mentors were incredibly supportive and the capstone project helped me stand out in interviews."
"The curriculum was perfectly aligned with industry expectations. Highly recommended!"
Certification
Government-Recognized Certificate
MSME & AICTE Certified Marketing + Digital Marketing Certificate + Internship Eligibility Letter, Letter of Recommendation and Placement Support.
Ready to start your Marketing + Digital Marketing journey?
Enroll today and get certification, mentor support and placement assistance.
